Advano Brand Identity

A complete profile of Advano's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #7F828E
• secondary: #555868
• accent: #E3001C
• background: #0F1419
• textPrimary: #0F1419
• link: #E3001C

Typography

• primary: Montserrat — Montserrat Font
• heading: Montserrat — Montserrat Font

Visual Assets

• Logo:
• Favicon:
• Social card (og:image):

UI Components

• buttonPrimary: background=#FFFFFF, textColor=#0F1419, borderRadius=0px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: technology and energy sectors

Advano Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Our Process | Advano
  • Image:
  • Source: Process
• Advano - Enabling Silicon Solution For Li-Ion Batteries
  • Image:
  • Source: Advano
• Making A Battery Work With Silicon | Advano
  • Image:
  • Source: Technology
• Advano - Enabling Silicon Solution For Li-Ion Batteries
  • Image:
  • Source: Advano
• ADVANO (@ADVANOTech) / Posts / X
  • Image:
  • Source: X
• Advano Delivers Scalable Advanced Silicon Solution To Battery Industry Announcing $18.5 Million In Series A Funding
  • Image:
  • Source: Press Release

Working with these fonts

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Machine-Readable Profile

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Montserrat",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#7F828E",
    "secondary": "#555868",
    "accent": "#E3001C",
    "background": "#0F1419",
    "textPrimary": "#0F1419",
    "link": "#E3001C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Montserrat",
      "heading": "Montserrat"
    },
    "fontStacks": {
      "heading": [
        "Montserrat",
        "sans-serif"
      ],
      "body": [
        "Montserrat",
        "sans-serif"
      ],
      "paragraph": [
        "Montserrat",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "82px",
      "h2": "30px",
      "body": "30px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#0F1419",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.advano.io/images/general/advano-logo.svg",
    "favicon": "https://www.advano.io/images/favicon/apple-touch-icon.png",
    "ogImage": "https://www.advano.io/images/general/social.jpg",
    "logoHref": "/"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "technology and energy sectors"
  }
}