# AdThrow Brand Identity

A complete profile of **AdThrow**'s visual system — colors, typography, components, and personality — extracted from [http://adthrow.com](http://adthrow.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://adthrow.com.

- **primary**: #00112C  
- **secondary**: #D8EFEF  
- **accent**: #00A4A6  
- **background**: #FFFFFF  
- **textPrimary**: #111111  
- **link**: #00A4A6

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Helvetica  
- **heading**: Helvetica

## UI Components

Live previews rendered using AdThrow's actual button styles.

### Button Primary  
- **background**: #111111  
- **textColor**: #FFFFFF  
- **borderColor**: #111111  
- **borderRadius**: 6px  
- **shadow**: none

## Brand Personality

- **Tone**: professional  
- **Energy**: low  
- **Audience**: business professionals looking to purchase domains

## AdThrow Brand in the Wild

Image: [imageio.forbes.com](https://imageio.forbes.com/specials-images/imageserve/0b5895354f7adc916f7ffc35595c26c9/0x0.jpg?format=jpg&width=595)

Image: [i.ytimg.com](https://i.ytimg.com/vi/3EA4NoW6XTI/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&rs=AOn4CLC4YQRKyl_DbhcKhjMOqaZmPBXy-Q)

Image: [media.licdn.com](https://media.licdn.com/dms/image/v2/C4D22AQEQQaTxNdQg6Q/feedshare-shrink_800/feedshare-shrink_800/0/1641315625468?e=2147483647&v=beta&t=QAKOewR9Jyu63bgtv1YbeHMcii1o5wNpnRUFwxfnf8g)

Image: [imageio.forbes.com](https://imageio.forbes.com/specials-images/imageserve/887c0440bea9501d5bbe9c80b01090f0/0x0.jpg?format=jpg&width=1200)

Image: [media.licdn.com](https://media.licdn.com/dms/image/sync/v2/D4E27AQFViSU7Z85dbg/articleshare-shrink_800/articleshare-shrink_800/0/1735100661030?e=2147483647&v=beta&t=3kQdFccM-QPZt8QexdJUKEAVaN-xyfyaJkmTtgSJO_g)

Image: [static.wikia.nocookie.net](https://static.wikia.nocookie.net/the-leader-wizards/images/b/ba/Username_666_Woman.png/revision/latest?cb=20221017132709)

## Frequently Asked Questions

**What is AdThrow's primary brand color?**  
AdThrow's primary brand color is #00112C. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does AdThrow use?**  
AdThrow uses #00A4A6 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does AdThrow use?**  
AdThrow uses Helvetica as the primary typeface across body and headings.

**Does AdThrow use a light or dark theme?**  
AdThrow's primary site uses a light color scheme, with a background of #FFFFFF.

**How was this brand profile generated?**  
This profile was extracted from http://adthrow.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by AdThrow.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#00112C",
    "secondary": "#D8EFEF",
    "accent": "#00A4A6",
    "background": "#FFFFFF",
    "textPrimary": "#111111",
    "link": "#00A4A6"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica",
      "heading": "Helvetica"
    },
    "fontStacks": {
      "heading": [
        "gdsherpa",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "gdsherpa",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "gdsherpa",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "56px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#111111",
      "textColor": "#FFFFFF",
      "borderColor": "#111111",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://img6.wsimg.com/ux-assets/favicon/apple-icon-57x57.png",
    "ogImage": null
  },
  "personality": {
    "tone": "professional",
    "energy": "low",
    "targetAudience": "business professionals looking to purchase domains"
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.95,
    "overall": 0.925
  }
}
```