# Adaptive ML Brand Identity

A complete profile of **Adaptive ML**'s visual system — colors, typography, components, and personality — extracted from [https://www.adaptive-ml.com/](https://www.adaptive-ml.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.adaptive-ml.com/.

### Primary

#1863DC

### Secondary

#3898EC

### Accent

#0056A7

### Background

#FFFFFF

### Text Primary

#272421

### Link

#0056A7

## Typography

Each font links to its Google Fonts page where available.

### Body Font

Diatype

### Heading

Diatype

## UI Components

Live previews rendered using Adaptive ML's actual button styles.

### Button Primary

- background: #272421
- textColor: #EDEBE8
- borderColor: #272421
- borderRadius: 8.96px
- shadow: none

### Button Secondary

- background: #EEEEED
- textColor: #272421
- borderColor: #EEEEED
- borderRadius: 20px
- shadow: none

## Brand Personality

**Tone:** professional  
**Energy:** medium  
**Audience:** business professionals and tech enthusiasts

## Adaptive ML Brand in the Wild

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/67587ebf6ee14f1e1e028ea1/67741361b7555ab08ee9ddf7_677412b332cb2f8dceeccc8c_Figure%252095.png)  
Source: [adaptive-ml.com](https://www.adaptive-ml.com/post/fair-fight)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/67587ebf6ee14f1e1e028ea1/682642040d1e7983ec91bdc3_CS%20Blog.png)  
Source: [adaptive-ml.com](https://www.adaptive-ml.com/blog)

## Frequently Asked Questions

**What is Adaptive ML's primary brand color?**  
Adaptive ML's primary brand color is #1863DC. It anchors the visual identity across their website, product UI, and marketing materials.

**What accent color does Adaptive ML use?**  
Adaptive ML uses #0056A7 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

**What font does Adaptive ML use?**  
Adaptive ML uses Diatype as the primary typeface across body and headings.

**Does Adaptive ML use a light or dark theme?**  
Adaptive ML's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Adaptive ML's logo?**  
Adaptive ML's logo is available directly on their site (https://www.adaptive-ml.com/). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://www.adaptive-ml.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.