Abel Police Brand Identity

A complete profile of Abel Police's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0000EE
• accent: #FF551C
• background: #000000
• textPrimary: #000000
• link: #FF551C

Typography

• primary: Helvetica — https://fonts.google.com/specimen/Helvetica
• heading: Berthold Baskerville Pro — https://fonts.google.com/specimen/Berthold+Baskerville+Pro

Visual Assets

• Favicon:
• Social card (og:image):

Brand Personality

Tone: professional · Energy: medium · Audience: law enforcement agencies

Abel Police Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Abel | The AI Toolkit for Police
  • Image:
  • Source: https://abelpolice.com/
• Abel Writer
  • Image:
  • Source: https://abelpolice.com/writer
• Abel Writer
  • Image:
  • Source: https://abelpolice.com/writer
• Abel | The AI Toolkit for Police
  • Image:
  • Source: https://abelpolice.com/
• Abel Chat
  • Image:
  • Source: https://abelpolice.com/chat
• Abel | The AI Toolkit for Police
  • Image:
  • Source: https://abelpolice.com/

Working with these fonts

Not found on Google Fonts? Instructions for obtaining fonts include:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font".
3. Capture font URLs and save them locally.
4. Extract matching @font-face declarations from the CSS.

Only do this if you have permission to use the brand assets.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
  {
   "family": "Helvetica",
   "role": "body"
  },
  {
   "family": "Berthold Baskerville Pro",
   "role": "heading"
  }
 ],
 "colors": {
  "primary": "#0000EE",
  "accent": "#FF551C",
  "background": "#000000",
  "textPrimary": "#000000",
  "link": "#FF551C"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Helvetica",
   "heading": "Berthold Baskerville Pro"
  },
  "fontStacks": {
   "heading": [
    "sans-serif"
   ],
   "body": [
    "sans-serif"
   ],
   "paragraph": [
    "Helvetica",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "12px",
   "h2": "12px",
   "body": "16px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "0px"
 },
 "components": {},
 "images": {
  "favicon": "https://framerusercontent.com/images/oa7lLjqMHiAhQHBYP6OV7aYa7eQ.svg",
  "ogImage": "https://framerusercontent.com/images/aPsYuiZNHV7Ksm9ayS7OZKEVwGk.png"
 },
 "personality": {
  "tone": "professional",
  "energy": "medium",
  "targetAudience": "law enforcement agencies"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0,
  "colors": 0.9,
  "overall": 0.45
 }
}