A1Base Brand Identity

A complete profile of A1Base's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #9CA3AF
• secondary: #FBECD0
• accent: #FCA140
• background: #FEFBF6
• textPrimary: #111827
• link: #111827

Typography

• primary: Geist — https://fonts.google.com/specimen/Geist
• heading: Paralucent — https://fonts.google.com/specimen/Paralucent

Visual Assets

• Logo:
• Favicon: Link
• Social card (og:image):

UI Components

• buttonPrimary: background=#FCA140, textColor=#1F1F1F, borderRadius=6px, shadow=none
• buttonSecondary: background=#25D366, textColor=#1F1F1F, borderRadius=9999px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px

Brand Personality

Tone: modern · Energy: medium · Audience: developers and tech-savvy users

A1Base Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• A1Zap - Make A1 helpers you love to work with, for life & work

• A1Zap - Make A1 helpers you love to work with, for life & work

• A1Zap - Make A1 helpers you love to work with, for life & work

• A1Zap - Make A1 helpers you love to work with, for life & work

• A1Zap - Make A1 helpers you love to work with, for life & work

• Sign Up | A1Base

Working with these fonts

Not found on Google Fonts? Steps for using the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist",
      "role": "body"
    },
    {
      "family": "Paralucent",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#9CA3AF",
    "secondary": "#FBECD0",
    "accent": "#FCA140",
    "background": "#FEFBF6",
    "textPrimary": "#111827",
    "link": "#111827"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "Paralucent"
    },
    "fontStacks": {
      "heading": [
        "Paralucent",
        "sans-serif"
      ],
      "body": [
        "Geist",
        "sans-serif"
      ],
      "paragraph": [
        "Geist",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "24px",
      "h2": "14px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FCA140",
      "textColor": "#1F1F1F",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#25D366",
      "textColor": "#1F1F1F",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px"
    }
  },
  "images": {
    "logo": "https://a1base.com/_next/image?url=https%3A%2F%2Fa1base-public.s3.us-east-1.amazonaws.com%2Fbrand-assets%2Fblack-brandmark-300px.png&w=256&q=75",
    "favicon": "https://a1base.com/favicon.ico",
    "ogImage": "https://a1base-public.s3.us-east-1.amazonaws.com/brand-assets/a1base-cover.png",
    "logoHref": "/",
    "logoAlt": "A1Base Logo"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "developers and tech-savvy users"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  }
}