# 1000Memories Brand Identity

A complete profile of **1000Memories**'s visual system — colors, typography, components, and personality — extracted from [http://ancestry.com](http://ancestry.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://ancestry.com.

- **primary**: #328800 
- **rgb**(50, 136, 0)
- **secondary**: #0E7194 
- **rgb**(14, 113, 148)
- **accent**: #328800 
- **rgb**(50, 136, 0)
- **background**: #F6F3F0 
- **rgb**(246, 243, 240)
- **textPrimary**: #262626 
- **rgb**(38, 38, 38)
- **link**: #117FA6 
- **rgb**(17, 127, 166)

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Helvetica Neue
  - [Helvetica Neue Google Fonts →](https://fonts.google.com/specimen/Helvetica+Neue)
- **heading**: Times New Roman
  - [Times New Roman Google Fonts →](https://fonts.google.com/specimen/Times+New+Roman)

## Visual Assets

## UI Components

Live previews rendered using 1000Memories's actual button styles.

- **Button Primary**: 
  - background: #328800 
  - textColor: #FFFFFF
  - borderRadius: 32px
  - shadow: none

- **Button Secondary**: 
  - background: #117FA6 
  - textColor: #FFFFFF
  - borderRadius: 32px
  - shadow: none

## Brand Personality

- **Tone**: professional
- **Energy**: medium
- **Audience**: Individuals interested in genealogy and family history

## 1000Memories Brand in the Wild

Image: [mediasvc.ancestry.com](https://mediasvc.ancestry.com/v2/image/namespaces/9241/media/7068e01e-faa5-4f06-8332-506b697409a3?Client=Browser:ContextUI&ImageQuality=UltraHighQuality)
Source: [ancestry.com](https://www.ancestry.com/historical-insights/social-religion/education/founding-fisk-university)

Image: [cmsasset.ancestrycdn.com](https://cmsasset.ancestrycdn.com/content/dam/ancestry-corp/thumbnail-icons/blog-icon.png)
Source: [ancestry.com](https://www.ancestry.com/corporate/blog)

Image: [mediasvc.ancestry.com](https://mediasvc.ancestry.com/v2/image/namespaces/9241/media/0900d418-7506-4dd9-88c8-a3cb4a3041a8?Client=Browser:ContextUI&ImageQuality=UltraHighQuality)
Source: [ancestry.com](https://www.ancestry.com/historical-insights/war-military/war-rebellion/serving-in-the-korean-war-uk)

Image: [cmsasset.ancestrycdn.com](https://cmsasset.ancestrycdn.com/content/ancestry/acom/en-us/ancestry-blog/family-history/5-tips-for-making-the-most-of-2020/_jcr_content/root/container_1968395890/bloghero/image.coreimg.jpeg/1713438369155/us-acom-pm-blog-5tipsfor2020-header-1440x700.jpeg)
Source: [ancestry.com](https://www.ancestry.com/c/ancestry-blog/5-tips-for-making-the-most-of-2020)

Image: [lib.utexas.edu](http://www.lib.utexas.edu/maps/historical/arrowsmith-kennedy-tx-1841.jpg)
Source: [rootsweb.ancestry.com](https://www.rootsweb.ancestry.com/~txmilam/maps.html)

Image: [ancestry.com](https://www.ancestry.com/c/content/dam/ancestry/ancestry-blogs/en-us/Culture-and-Entertainment/25756/finding-your-roots-blog-img.jpg)
Source: [ancestry.com](https://www.ancestry.com/c/ancestry-blog)

## Frequently Asked Questions

- **What is 1000Memories's primary brand color?**
  1000Memories's primary brand color is #328800. It anchors the visual identity across their website, product UI, and marketing materials.

- **What font does 1000Memories use?**
  1000Memories uses Helvetica Neue for body text and Times New Roman for headings. Fonts were detected on http://ancestry.com as part of their live design system.

- **Does 1000Memories use a light or dark theme?**
  1000Memories's primary site uses a light color scheme, with a background of #F6F3F0.

- **Where can I find 1000Memories's logo?**
  1000Memories's logo is available directly on their site (http://ancestry.com). The current logo URL is included in the machine-readable JSON profile linked above.

- **How was this brand profile generated?**
  This profile was extracted from http://ancestry.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by 1000Memories.

## Methodology

Brand data on this page was extracted from [http://ancestry.com](http://ancestry.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by 1000Memories.